Ten seconds long ; one longish sentence .
My takeaway line , as you leave the elevator where you have been helplessly trapped with me as as I relentlessly tell you about Henry Dawson's own personal Manhattan Project :
Showing posts with label takeaway line. Show all posts
Showing posts with label takeaway line. Show all posts
Sunday, January 13, 2013
The elevator pitch for "By stubborn, Stars we steer"
Some people call it the takeaway sentence while others call it the elevator pitch : that line that tags a movie's every radio/TV spot and poster, the same line that got the movie green-lighted (financed) in the first place.
Ten seconds long ; one longish sentence .
My takeaway line , as you leave the elevator where you have been helplessly trapped with me as as I relentlessly tell you about Henry Dawson's own personal Manhattan Project :
Ten seconds long ; one longish sentence .
My takeaway line , as you leave the elevator where you have been helplessly trapped with me as as I relentlessly tell you about Henry Dawson's own personal Manhattan Project :
Subscribe to:
Posts (Atom)